Marketing Content Specialist

Responsibilities:

• Develop targeted, compelling proposals and qualification packages that clearly explain how our firm’s services, processes, and the technical capabilities of staff match a client’s needs and requirements.
• Complete writing projects and coordinate reviews by marketing and professional staff to meet fixed internal and external deadlines.
• Balance multiple proposals and marketing projects to complete assignments in a timely manner.
• Communicate with marketing staff, firm leadership, and technical staff to craft project narratives, service descriptions, whitepapers, case studies, web copy, blogs, and newsletters that effectively translate the firm’s expertise into compelling, relatable content that reinforces our reputation as industry leaders.
• Review and provide edits for different written and / or graphics-based pieces produced by others before distribution.
• Maintain an organized library of written stock language, templates, and visual assets for use by the department.
• Support our online presence through the creation of engaging social media posts that effectively address our target audiences, maintain our voice, and promote our brand within larger campaigns.
• Assist in writing press releases for our various office locations to send to key media outlets.
• Help align content strategies with the company’s broader goals and objectives to contribute to revenue growth.
• Research industry topics and trends to help continuously refresh content for changing standards, trends, and client expectations.
• Explore new ways to help increase brand awareness, drive website traffic, generate leads, and support overall marketing objectives.
• Develop graphic design skillset with marketing staff to create compelling print and digital layouts, using multiple programs, that align with branding standards and are visually appealing.

NOTE: Opportunities for career growth are based on personal initiative, commitment to developing strategy-based content, and ability to directly influence the success of our marketing programs. 

Qualifications:

• 3+ years of experience in a marketing or copywriting position.
• Background in content creation, with a deep understanding of marketing processes and creating content for each part of the funnel.
• Excellent writing, editing, and proofreading skills.
• Experience in generating and executing proposals, blogs, articles, website copy, ad copy, video scripts, press releases, and emails that align with a company’s growth and market dynamics.
• Strong interviewer, project ownership, and organizational skills.
• Degree in English, Communications, Journalism, Business, Marketing, or related field.
• Proficiency in Google or Microsoft Office (Word and Excel and / or Docs and Sheets) is a must.
• Working knowledge of Adobe Creative Suite (InDesign, Photoshop, Lightroom, Illustrator, Premiere) is a plus.
• Experience working with Salesforce or other CRM tools is a plus.
• Knowledge of the A/E/C industry is a plus; experience in an architecture, engineering, or design firm is especially valuable.

NOTE: To be considered, please submit two writing samples in PDF format. If you have samples of page formatting and / or graphic design, please also include them with a note as to what software you used.

Salary Range: $22-$30
Salaries may vary based on experience and qualifications. The listed ranges are typical.

The Perks

At Klingner, we offer excellent benefits, career growth opportunities, and a competitive salary depending on experience.

• Mentor / Mentee opportunities
• Professional development assistance
• Health insurance (three coverage options available)
• Vision and dental insurance
• VPTO, sick leave, and 7.5 paid holidays
• 401(k) retirement savings plan with employer match
• Health savings and Flexible Spending
• Yearly Wellness reimbursement
• Bonus opportunities
• Referral program
• Tuition reimbursement